Strategy

How to Select Best Sellers: Q & A

The best indicator of a “best seller” in your fashion brand’s line is the results – increased sales & profitability. However achieving those results for your fashion business through product and style selection is not as simple as it seems. This week’s Insights gives you the questions you should be asking yourself, and the answers you should be looking for to get your next big product win.

Vlog: How to Tackle Strategic Planning: Learn the Why, the How, and the What

Vlog: How to Tackle Strategic Planning: Learn the Why, the How, and the What

To kick off our new vlog series we featured a 3 part mini-series entitled, "How to Tackle Strategic Planning: Learn the Why, the How, and the What", where we chatted with Right Hand Business Coach about strategy and the many wonderful, but sometimes challenging aspects of developing strategies. 

9 Points To Strategize Before Starting Your Open to Buy

Forecasting your Open To Buy for the entire year can be a daunting task even for the most seasoned fashion brands and retailers. A little pre-planning and deliberation will make this process as seamless as possible and ensure increased profitability and sales throughout the year. Here are 9 aspects of your OTB that you want to strategize before you start your annual forecasts. 

 

Retail Predictions

Retail Predictions

Retail is a dynamic industry with changes occurring daily so it can be hard to keep up. To help you out, we’ve identified a few key trends that we see leaving big impressions and even bigger opportunities for retail in 2018. 

5 Resolutions For Your Business's Best Year

5 Resolutions For Your Business's Best Year

Creating New Year’s resolutions for your business is a simple way to identify a few additional goals you want to achieve and with some strategy and commitment can have big impacts on your business in 2018. Here are five New Year’s resolutions that will be key game changers in the retail industry for the upcoming year and that you can commit to instantly.

The One Thing You Absolutely Must Do Before The New Year

The One Thing You Absolutely Must Do Before The New Year

The whirlwind of the holidays is in full blast as both December and 2017, are quickly coming to an end. It may seem like you barely have time to check your email with everything else you have going on but now is the most important and critical time of the year for you and your business. 

Last Minute Holiday Advertising & Marketing Strategies

The official retail holiday countdown is here and there is still time for a few quick last minute initiatives that you can begin implementing today to keep your customer hungry for more. Focus on creating engaging advertising and refreshed merchandising strategies, making it fun and simple to shop for exactly what your customers still need to finish up their holiday lists. 

Retail Recap: Thanksgiving Weekend Winners, Outlook, & Next Steps

Retail Recap: Thanksgiving Weekend Winners, Outlook, & Next Steps

The annual shopping frenzy of Thanksgiving weekend has quickly come and gone but there is much we can learn about the current state of retail. This week’s Insights will examine a few of the big trends from Black Friday, Small Business Saturday, and Cyber Monday and what that means to you during the month of December.  We’ve also put together our “25 Days of Retail” calendar to keep you on task and maximize every opportunity. 

Strategies to Compete with Amazon, Walmart, & Target this Holiday Season

Strategies to Compete with Amazon, Walmart, & Target this Holiday Season

For much of the retail world the thought of competing with Amazon, Walmart, and Target can seem overwhelming and for a small, independent retailer it can seem straight up impossible. As unbelievable as it may seem, there are strategies that you can use to compete with the Big 3 and level out the playing field. Try putting these into action and see how you can stand out and drive more holiday sales.

How to Drive Sales and Win Black Friday, Small Business Saturday, and Cyber Monday

How to Drive Sales and Win Black Friday, Small Business Saturday, and Cyber Monday

The official holiday kick off and shopping trifecta, better known as Black Friday, Small Business Saturday, and Cyber Monday are right around the corner. Each day is different and requires a unique approach that you need to fulfill and execute if you intend to maximize your sales and set yourself up for a successful December. In this week’s Insights, we examine a few critical final points that need to be reviewed one last time before you head into Thanksgiving’s big weekend.