Creating a Pinterest strategy is a great organic marketing tactic for your fashion brand because when done with a little planning and consistency, you’ll increase brand awareness, drive traffic to your website, and generate more sales. But I often hear from clients that they are hesitant to start a Pinterest strategy for their fashion brand because they are worried about is being able to create enough content to keep the Pinterest engine moving. Here are 7 ideas to re-use the content (that you are probably already creating for your fashion brand), and start maximizing it as part of your Pinterest strategy.
Vlog: Make The Most of Your Email Campaign
Subject: Want To Maximize Your Email Campaigns?
To: Email Campaign Novices
From: Your Favorite Gal for Business Driving Tips
Watch this week’s vlog where we discuss email campaigns - how to get started with developing your email strategies, what works and what doesn't, and what we've learned during our own campaigns.
Cheers!
Mod. Merchant
Vlog: How To Use Case Studies To Drive Your Marketing Content
Vlog: How To Stay Busy During Your Slow Season
Vlog: How to Find More Customers/Clients
This week's vlog focused on a challenge that every business faces --- "How to Find More Customers/Clients". Lauren and I share a few of our favorite ways to expand your reach to new customers (HINT: get narrow) and our own experiences with customer/client development including some of our favorite channels to reach new customers.
Vlog: Facebook Live 101
As many of you know we go live every Tuesday at 1:30 CDT on Facebook Live. While Lauren and I try to make it look as seamless as possible, it took quite a bit of research and a LOT of practice before we were ready go LIVE. On this week's vlog - "Facebook Live 101" we share what we've learned so far and how it can help your business!
How to Build Brand Loyalty With Creative Marketing Content
Vlog: Networking for Small Businesses
Event Recap: Neighboring Retailers Unite to Host Spring Fashion Show
Vlog: Content Marketing: Deep Dive Into Blog Post Creation
Blogs are powerful marketing tools that businesses leverage in a myriad of ways to drive sales for their business, and retailers and wholesalers are no exception.
This week's vlog episode "Content Marketing: Deep Dive Into Blog Post Creation" features our discussion on how to come up blog ideas and how to manage their creation.