Creating a Pinterest strategy is a great organic marketing tactic for your fashion brand because when done with a little planning and consistency, you’ll increase brand awareness, drive traffic to your website, and generate more sales. But I often hear from clients that they are hesitant to start a Pinterest strategy for their fashion brand because they are worried about is being able to create enough content to keep the Pinterest engine moving. Here are 7 ideas to re-use the content (that you are probably already creating for your fashion brand), and start maximizing it as part of your Pinterest strategy.
Vlog: "Lean In" A Book Review
Being a woman in the workplace is no easy feat, regardless of industry or role, so Lauren and I wanted to discuss one of our newest reads, Sheryl Sandberg's book "Lean In". While it's not exactly 'hot off the press', her commentary and ideas on woman in the workplace are just as relevant today than ever. In this week's post, we share our thoughts on the book, women in the workplace, and our big “aha” moments.
Vlog: Part 2 Tools & Systems
We got so much great feedback from our first "Tools & Systems" episode that we wanted to bring you more! Last week Lauren and I featured episode, "Part 2 of Tools and Systems". We discussed our favorite systems that we use in our business. You'll find out how we manage our email, blog content creation, and accounting.